The story behind the story.
It’s been just over a year since I started blogging my stories, so it seems appropriate to go back to my very first story, ‘The woman who turned her husband into a dog’ and see how things have turned out for her.
So, without further ado I give you:
My ‘transformational’ business ……..
“Hello, it’s been at least three years now since I first shared my story and things have certainly moved on quite a bit since then.
‘My husband’ is doing very well, all things considered. I keep very good care of him and I believe he’s a lot happier – with less responsibility and lots of regular walks.
However, as he was the main earner in our little household – I had another problem. I needed to find a way to supplement our income, dog food, vets bills and doggy treats, don’t come cheap. Particularly as I too want to enjoy some of the finer things in life.
Over time it had dawned on me that if I could turn one human into a much loved pet – perhaps I could do it with a few more.
Clearly I would need to refine my technique, package and brand my service. Then perhaps, just perhaps I could build a business, with a real future.
So, dear reader that is precisely what I have been quietly doing these past year or so, working on my brand, my marketing and identifying my ideal client.
As, it had occurred to me that there must be other women, perhaps some men too – who would find it, how can I say, more ‘convenient‘ to have their spouse/partner ‘transformed‘. At the right ‘price point‘ – my service would be far cheaper than divorce and not as ‘permanent‘ as murder.
So, it has been with infinite care, circumspection and discretion, that I have launched my ‘transformational‘ business and achieved enough success for clients to start finding me.
With my website and a few carefully worded tweets – potential clients are starting to find me and the transformations have been successful and well received so far.
Of course I need to be very careful with my contracting and agreements. Don’t want to find someone changing their mind – once the transformation has been completed. There is no ‘going back’ with this, though I may well develop this ‘option‘ in the future.
I conduct careful and in depth interviews to be very sure that each client fully understands the consequences of what I do. That they fully understand, the change is irreversible.
Currently I am limited to dogs – but I can see a lot of potential for my business. Especially as a few enquirers are starting to ask about other animals. Cats, pigs and goats, I have even had someone ask about a chicken . It’s all about ‘innovation‘and ‘development‘.
I’m even wondering whether I can franchise this out and train others to do what I do and branch out that way…
The sky’s the limit I say…………”
Until next time……….
Janice Taylor
http://www.blueskycareerconsulting.co.uk